All articles filed in cathydaviesart

Part 2: Case Study Critical Reflection: The example of the National Olympic Campaign discussed by Tom from Regular practice emphasised the difficulty of finding messages which differ amongst global contexts due to the globalisation and digitisation. For example he argued that ‘people make things with global practice in mind’ raising attention to the contemporary limitations…

Lecture: Typography, Type and Press Critical Reflection This lecture got me really interested in the historical influences of type and press. Having previously studied English Language and standardisation through innovative printing processes, I was particularly interested in the early stages of medieval scribe rooms where manual typographic processes were used to communicate religious ideas. Being…

Function: Guest Lecture with Sam Winston. Critical Reflection Sam Winston’s perspective on an ‘embodied’ design approach, making space for ‘ideas and mistakes’ which the controlling mind can’t intellectual into being’ inspired me to embrace the experimental part of the design process in an effort to generate a unique response through happy accidents, error and chance.…

What would you like to be doing that you are not doing in your work? Working on a diverse range of projects/ in collaboration with businesses or organisations that I share a common purpose with. Implementing strategy in order to influence the future development of a project/ brand Original thought: creating imagery that reflects my…

How do you approach research methodologies for academic journey? Lecture: Martin Hosken. Write your own definition of the word ‘research’: ‘A cognitive process of responding to and applying various forms of information‘. Is research a science, an artor even a craft? Do you consider it primarily an academic exerciser is it an activity of life?…

Lecture: Noticing the Ignored, Susanna Edwards How do I use the unnoticed? How do I use recording tools to capture information? How can you really look at something from multiple ways of seeing? How can you capture and record in multiple ways? John Berger, Ways of Seeing “Seeing comes before words. The Child looks and…

Week 5 lecture, Thoughts on Ideas, Susanna Edwards. Iain McGilchrist: The Divided Brain: The Frontal lobe’s role is to ‘inhibit’ and ‘stop the immediate from happening’. It enables us to ‘outwit the other party’, read the intentions of others and empathise. It provides ‘necessary distance’ allowing us to acknowledging experiences of others. ‘Distance from the…

Lecture by Martin Hosken: The Self: Critical Reflection The existential and psychoanalytical questioning of the self resonates with my fine art experience and exploration of the human condition, and how creativity provides a cathartic transcendental release from the physical and psychological limitations of the internalised human experience. As the boundaries between graphic design and art…

Reflection on Wk 3 Case Studies: The Effect of Globalisation on Design Despite positive attitudes that globalisation is an inevitable thing to be embraced, opening up opportunity for ‘greater collaboration’ , allowing us to work on a much ‘bigger canvas’ (Simon Manchipp, SomeOne), there were also differing opinions regarding remote interaction with clients and whether…

Workshop Challenge: Places of Design Practice McCann Manchester https://www.mccannmanchester.com/ Comprising of 370 employees, the company is organised into hierarchical teams covering marketing and vis com specialisms such as branding and advertising design. Operating at a much larger scale than smaller practices in the North West, McCann Manchester is part of the wider McCann World Group…